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The future of the leadership
The business landscape has changed within the past two years more than it had changed in two decades before. While some of the trends we’re seeing were on the table before 2020, the Covid pandemics...
Development of the employees is your key to success
All companies are built on four main elements - the product; the people; the systems, and the processes. In this article, I will talk about the most important one. People. YOUR PEOPLE. Employees are...
Why is it so hard to innovate?
One of my previous bosses was nicknamed "Crazy Einstein". With his head in the clouds, he always came up with ideas others would never even dream of. Nine times out of ten those ideas lead to...
Healthy confrontations – do’s and don’ts
Some years ago I worked as an air hostess for one of the most reputable airlines in the Middle East (that is a part of my life that deserves a separate book). A part of the deal was that all flying...
What should you ask yourself about your Marketing Strategy
How to: Marketing quickly and efficiently It has never been so easy to promote your business as it is nowadays. A rich supply of social media offers relatively cheap options for paid promotion of...